When posing as a hungover, “loser” substitute teacher in School of Rock, Jack Black is asked by one of his third grade students, “Are we going to be goofing off everyday like this?” Jack responds, “We’re not goofing off! We’re creating musical fusion! Rock and Roll is God’s work!”
That was the moment I fell in love with Jack Black. Two years later, I fell even deeper.
As a woman living with Stage 4 breast cancer, I struggled with what I could do to put an end to women’s cancer once and for all. About 300,000 women are diagnosed each year with some form of women’s cancer. My daughter was 10 when I was diagnosed, and I decided I would do all that I could so she would never have to face this beast. I started a foundation, The Noreen Fraser Foundation to raise money for women’s cancer research.
I had to find a way to distinguish myself from other cancer foundations. I knew I wanted to use comedy to create awareness, and as I thought more about it, I realized no one was using men to advocate for women. That is how Men For Women Now was born -- men asking the women in their lives to get their mammograms and pap smears. Early detection is all we have until we find a cure.
I met Jack when I was producing Stand Up To Cancer, and we hit it off. We had lunch, and I pitched him my idea of him getting a mammogram. Then came the famous eyebrow. He said, “I’m supposed to be the crazy outrageous one. Are you kidding me?” I said, “Come on, it will be frickin’ hilarious, get tons of attention and get women to get off their butts and make an appointment for their mammogram. You can save lives!” He agreed. I was beyond thrilled, and the outcome (the video below) is beyond hilarious.
Jack has been responsible for a movement convincing men to encourage women to take control of their health. Once other comedians saw Jack’s mammogram, they all wanted to get involved. Some of the guys who have joined our cause are Zach Galifianakis, Jason Segel, Neil Patrick Harris, Ryan Seacrest, the Dan Band and even Governor Schwarzenegger.
By using his genius to create awareness for breast cancer and for being the first guy to stand up for women at MenForWomennNow.com, I offer Jack Black the Brass Balls Award. He is a hero to all women.
Noreen Fraser is the founder of the Noreen Fraser Foundation, as well as a co-creator and co-producer of the 2008 STAND UP TO CANCER network television special that raised over $100 million for cancer research. In addition to STAND UP TO CANCER, Noreen has produced other award winning television shows including, ENTERTAINMENT TONIGHT, ABC’s HOME SHOW and The RICHARD SIMMONS SHOW. Noreen volunteers her time to produce and direct short films focusing on cancer issues.